Freight sales CRM — built around shipments, not stages.
Run your entire freight sales motion in one place. Accounts and contacts are pre-enriched with shipment data; deals carry lane, carrier, and volume context automatically.
LIT CRM is a freight-native sales CRM with accounts, contacts, deals, sequences, and tasks. Every record is joined to live BOL data, so a customer record shows shipment cadence, lanes, and carrier mix — no separate enrichment tool required.
HubSpot and Salesforce are built for SaaS, not freight. Reps spend hours pasting BOL data into notes and re-enriching contacts from a third tool.
LIT CRM treats shipments as a first-class field. Every account auto-displays its TTM TEU, top lanes, dominant carriers, last shipment date, and HS mix. Contacts are pre-enriched and continuously refreshed.
What's in the box.
Each company shows TTM volume, lane mix, and carrier share automatically.
Stages, weighted forecasting, activity tracking — the basics, done well.
Step-based outbound sequences with Pulse-AI personalization, no separate engagement tool needed.
Optional bi-directional sync to HubSpot or Salesforce if you're not ready to migrate.
Save lanes, ports, or accounts; get pinged when a meaningful change happens.
Built around the team using it.
- Freight forwarders running a full outbound + AE motion.
- 3PL sales teams replacing spreadsheets with a real pipeline.
- Customs brokers tracking active importers across HS chapters.
Common questions.
Can I run LIT alongside HubSpot?
Yes — many teams do. Use LIT for prospecting + sequences and sync closed-won accounts back to HubSpot for finance/CS workflows.
Does it have a mobile app?
Mobile web is fully responsive. A native app is on the 2026 roadmap.
Book a 30-minute demo.
We'll pull this exact view up against your top 5 target accounts so you can see the signal on lanes you actually sell into.