Frequently asked questions.

LIT is a freight revenue intelligence platform built for logistics sales teams — freight forwarders, brokers, and 3PLs. It combines 124M+ Bill of Lading records, verified contact data, a CRM (Command Center), and an outbound engine in one workspace. Sales reps move from signal → contact → campaign → close without switching tools.

Pulse is LIT's AI layer that turns natural-language questions ('EV battery importers shipping from Korea, volume up MoM') into ranked company lists, generates account briefs with cited sources, and drafts personalized outreach. Every claim links back to a public source — no hallucinated facts.

LIT ingests U.S. Customs and Border Protection AMS Bill of Lading filings (ocean), supplemented by international customs sources covering 60+ countries. Records are normalized, entity-resolved against a company graph, and refreshed daily. Coverage today: 124M+ historical BOLs, 524K+ active importers, 60+ countries, 142 daily-tracked lanes.

Yes — LIT integrates natively with HubSpot, Salesforce, Outreach, Apollo, Salesloft, and SmartLead. Push companies, contacts, and shipment context with one click. Two-way sync keeps your CRM up to date with LIT signals. Custom integrations are available on Enterprise plans.

Yes. Start a free 14-day trial with full feature access — no credit card required. You can also book a 30-minute demo where a solutions engineer walks you through your specific lanes and target accounts.

Yes. LIT is SOC 2 Type II certified, GDPR-compliant, and CCPA-compliant. Contact data is sourced from public business records and enriched only with B2B professional information. We honor opt-out requests within 5 business days and provide full DSAR support.

ImportGenius, ImportYeti, and Panjiva are trade data tools — they show you BOL records but stop there. LIT is an intelligence + execution platform: BOL data is joined to verified decision-maker contacts, embedded in a CRM, and wired into multichannel outbound sequences. You don't export CSVs to act — you act inside LIT.

ZoomInfo and Apollo are horizontal sales intelligence tools without trade data. They show you firmographics but miss the signals that matter to logistics sellers: lane volume, carrier mix, modal split, customs activity, and BOL counterparties. LIT is purpose-built for freight, with shipment data joined to contacts.

LIT is built for revenue teams at freight forwarders, freight brokers, NVOCCs, 3PLs, and logistics SaaS companies. Typical users: SDRs, BDRs, Account Executives, Sales Directors, and growth-marketing operators who need shipment-driven prospecting.