Forwarders

LIT for freight forwarders — outbound, intelligence, CRM in one platform.

LIT collapses the freight-forwarder sales stack into one platform. Replace ImportYeti + ZoomInfo + Apollo + HubSpot with one tool that knows what freight is.

Short answer

LIT for freight forwarders is a single platform for ICP-scored prospecting, verified contact enrichment, AI-personalized outbound, and a freight-native CRM. Forwarders on LIT typically replace 3-4 tools and cut research time per account from 30 minutes to under 5.

The problem

Freight-forwarder sales teams build outbound on cold lists, then re-key BOL data into a generic CRM that has no idea what freight is. Reps burn 60% of their time on research, not selling.

How LIT solves it

LIT joins live BOL data with verified contacts and a freight-native CRM. Reps move from BOL signal to sequenced outreach in minutes, with shipment context attached to every account.

Capabilities

What's in the box.

ICP scoring on lane × HS × volume

Score every importer in real time against the lanes you actually sell.

Buyer-side contacts

5-30 verified contacts per importer in procurement, ocean, air, and customs roles.

Pulse-AI sequences

Outbound steps drafted from real shipment data — lane, carrier, volume, recency.

Freight-native CRM

Accounts auto-display TTM TEU, top lanes, carrier mix. No re-keying.

Lane watchlists

Save lanes, get pinged on volume + shipper changes that matter to your book.

Workflow

From signal to booked freight.

Step 01
Define your ICP

Lane × HS × volume profile. LIT scores every US importer against it.

Step 02
Auto-generate leads

New BOL filings matching your ICP feed your prospecting queue daily.

Step 03
Sequence + close

Pulse AI drafts shipment-grounded outreach; replies and pipeline live in LIT CRM.

Who it's for

Built around the team using it.

  • NVOCC and asset-light freight forwarders running US-inbound outbound.
  • Forwarder sales teams replacing ImportYeti + ZoomInfo + Outreach + HubSpot.
  • International forwarders building a US BCO book.
FAQs

Common questions.

Is this only for US-inbound forwarders?

Today, BOL coverage is strongest on US-inbound. Outbound corridors are growing — see /lanes for current coverage. International-only forwarders use LIT primarily for prospecting US importer accounts.

How fast can a 5-rep team ramp?

Most teams send their first sequence within 2 weeks. Onboarding includes ICP setup, contact validation, and a first-campaign review.

Can we keep using HubSpot or Salesforce?

Yes — LIT syncs bi-directionally. Many teams use LIT for prospecting and sequencing, then sync closed-won accounts to their existing CRM.

See it on your real data

Book a 30-minute demo.

We'll pull this exact view up against your top 5 target accounts so you can see the signal on lanes you actually sell into.

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